Saturday, June 24, 2017
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Did you know that it’s the 10th year for Podcamp Toronto? Held at Ryerson University on February 20 and 21, this free unconference features great networking plus learning about podcasting, digital media, social media and more. I’ll be speaking about...
“Help! I have a Twitter account but I don’t know what to do with it!” is, hands down, the most popular comment I hear about social media, from colleagues, friends and even family members. That’s why I regularly offer...
I remember my early days of blogging, first on Bloglines (yes, I’m that old), then TypePad and finally WordPress, which is the content management system I recommend today. It felt a little odd putting my thoughts out into the...
Earlier this month I put out a request via my newsletter for potential guests for my Trafcom News Podcast, which has been on an unplanned hiatus for a few months, in a classic case of “the cobbler’s children.” Since...
I hate to tell you this, but you need to get up close and personal with your microphone. Often when a budding podcaster contacts me because he’s not happy with his audio quality, I watch him in action. Most...
This week we’ve been talking about podcasting in our Foundations classes in the Digital Strategy and Communications Management program at the University of Toronto. I brought a copy of The Business of Podcasting with me, and said I would...
Do you think a New York accent is a liability or not? First, some background. When I moved from New York City to Toronto in the 1980s I quickly realized that my New York accent was interfering with my daily life....
I’ve written before about the classes I’m teaching at the University of Toronto School of Continuing Studies. This is always a fun point in the course, when the students start blogging in earnest. This afternoon I spoke with one...
On September 12, 2005 I produced the first episode of my own podcast. About six months earlier, my friend Dave, a geek of the first order, had suggested that I look into podcasting, since I’d been dabbling in audio...
I don't know about you, but it seems I'm hearing about podcasting everywhere I turn. Just this week, I was mailing copies of our new podcasting book at my local Canada Post outlet, and the postie took one look...
Many of my friends know I teach at the University of Toronto School of Continuing Studies, in the Digital Strategy and Communications Management certificate program. Some have asked about this program, so I thought I would share a link...
This is an excerpt from the newly published book, The Business of Podcasting, by Steve Lubetkin and Donna Papacosta. The book is available on Amazon. Organizations as varied as insurance companies, banks, professional associations and trade groups have recognized that...
As the fall IABC season begins, I’m happy to be the guest speaker at the September 8 meeting of the Professional Independent Communicators group of IABC/Toronto, talking about my favourite subject: podcasting. If you have ever thought of adding...
My co-author Steve Lubetkin and I are gratified to have received early praise for our newly released book, The Business of Podcasting: How to Take Your Podcasting Passion from the Personal to the Professional, which focuses on the business...
UPDATE: The book is now available in Kindle edition at your local Amazon site, and in trade paperback at both the Amazon.com and Amazon. ca sites. At long last, the book I’ve been writing with Steve Lubetkin is ready. You...
By now most online denizens have heard that U.S. President Barack Obama was a guest on Marc Maron’s WTF podcast last week. According to the New York Times, the episode set a new podcasting record, with more than 900,000...
“Help! I have a Twitter account but I don’t know what to do with it!” is, hands down, the most popular comment I hear about social media, from colleagues, friends and even family members. That’s why I’ve decided to offer...
When I was at NMX in Vegas a few weeks ago, something Mark Ramsay said resonated with me: “People don’t share audio. They share conversations about audio.” Well, this may change. Soon. Shortly after Mark's presentation, I met Parviz Parvizi, on...
Updated May 10, 2017 The most common questions I hear from clients about social media tactics relate to Twitter. Those unfamiliar with this platform are often confounded by the lingo, the hashtags and the brevity. Here then is the Twitter...
I'm delighted to announce my next Hands-on Social Media Workshop in Toronto: May 1, 2015 at the Toronto Board of Trade. The group will be small, so each person can get individual attention. If you want to devote a...