It feels like spring, with so much going on. If only the weather in Southern Ontario would co-operate! If you’re a communicator or a marketer, here are a few Toronto-area events and workshops you might be interested in.

podcastingSecrets of Successful Podcasting: Silicon Halton meetup
February 11, 2014
Milton, Ontario
The pundits have stopped talking about the “death of podcasting.” In fact, this medium is stronger than ever. At this free event, you’ll learn about the benefits of adding an audio podcast to your marketing communications, along with tips for producing a high-quality show.
Information and registration here.

Web Accessibility Standards: Halton-Peel Communications Association
February 12, 2014
Oakville, Ontario
As of January 1, website accessibility became a mandatory requirement for new websites for companies in Ontario with 50+ employees. This presentation by Andrea Dubravsky of ADWebcom is intended for writers, designers and web developers, and covers the non-technical aspects of building an accessible website.
Information and registration here.

Podcamp Toronto
February 22-23
This began as an un-conference all about podcasting, and has evolved into a two-day event all about social media and podcasting. You’ll meet some cool people and learn a lot.
Information and registration here.

Beyond Text Workshop
March 20-21, 2014 Update: This event has been cancelled.
This two-day event will help you move your organization from a text-only view of communications to one that embraces rich interactive media and mobile devices. Through hands-on work, group activities and role-playing, participants will discover the steps needed to shift your team to rich media communications. Wayne MacPhail and I will discuss the cultural shifts involved, the processes and training needed, the products you might use, and the pitfalls to consider. Information and registration here.

Hands-on Social Media Workshop
March 28, 2014
This popular workshop returns to Toronto on March 28, this time at the posh Verity Club. From 9 a.m. to 3 p.m. we will cover the why and how of social media, including all major social platforms: LinkedIn, Twitter, Facebook, Pinterest, Google+ and more. This workshop is limited to a small group, and participants are encouraged to bring their laptops so they can learn by doing the hands-on exercises.
Information and registration here.

marketing with social content logoHow to market yourself with social content
April 4, 2014 UPDATE: This workshop has been cancelled.
This workshop is a natural follow-up to the Hands-on Social Media Workshop. Knowing how to tweet or post to Facebook is not enough. To achieve success, you need a vibrant personal brand, a marketing strategy and a process for producing and sharing great content. This event in will help you accomplish this.

I hope to see you at some of these events!


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