People who have been podcasting for a while often develop an efficient workflow for planning, producing and publicizing their podcasts. For those who have not yet created a podcast, the whole process might appear pretty intimidating. How do I record myself? What about guests? Is editing audio difficult? How do I create my finished product?

When I speak about podcasting, I like to demystify the topic. Last week I did a short talk for Social Media Breakfast Waterloo Region on “Secrets to Podcast Success.” On May 14 I’ll be sharing an expanded version of this presentation for Silicon Halton, including information on how you might use a podcast to establish thought leadership, to expand your content marketing efforts, and to build community.

Here’s a sneak peek at just a few of the ideas we’ll be discussing.

If you live or work in Halton Region, I hope you’ll come out to this meeting, not just to learn about podcasting, but to meet the members of the vibrant Silicon Halton network.

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