Sunday, July 22, 2018


PIC celebrates its 20th anniversary

What a party! This year the Professional Independent Communicators (PIC) group celebrates its 20th anniversary as a thriving special interest group of IABC/Toronto and...


Marketing tip of the week: 4 questions about social media

Working in social media and communications, leading workshops and teaching part-time at the University of Toronto, I get questions. Lots of questions. Here are...

Marketing tip of the week: Learn to use Twitter lists

Updated September 23, 2016 One of the most powerful ways to exploit the capabilities of Twitter is the Twitter list, which is simply a curated...
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